Marketing Research

by | 1 Apr 2014 | Business Setup Tips, Marketing Tips

Market Research If you want to market a new service or product properly, you will need to research the market and make sure you are marketing to the people who will give you a maximum return. Marketing research should help give your business an idea of whether or not your new product or service will be successful in the market and as such start giving you some profits. You can apply market research to find out if your current products and services are meeting all your customers needs and expectations. By asking the right questions, business owners can find out whether or not they need to change anything in their offering, or indeed whether they should offer additional services. If you are starting a business or propose to launch a new product, then you really have to do market research, the money spent on your market research will be a drop in the ocean compared to what you stand to lose by launching a product there is no demand for. When you have conducted your marketing research, then you will have the information required to help you create your business and marketing plans. You should remember that you need to ask the right questions in the right way of the right people. Your Friends and relatives are likely to tell you your idea is a good one even if it isn’t. If your market research tells you your product or service is not meeting market expectations or in the case of new products or services is unlikely to succeed then it is often wise to abandon the idea before you go...

Marketing tips 3

by | 28 Mar 2014 | Business Setup Tips, Marketing Tips

Catchphrase Find a way of describing what you do in one preferably short sentence, a sound bite is one way to think about it, so that when people see your name or logo they can remember what you do. Assist Marketing Tagline is: “We do the Marketing you don’t have the time to do.” Marketing Dan the Man Please follow and like...

Marketing Tips 2

by | 28 Mar 2014 | Business Setup Tips, Marketing Tips

Create the Look Standardise your look – make a professional impression ensure your business cards, stationary, Email signatures and invoices etc have a uniform look and matching relevant content. Dan The Marketing Man Please follow and like...